Cloud by Default
The New Global Edition of the Book Project
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TARGET AUDIENCE AND PLANNED CONTENT
The target audience for the new Global Edition are executives and managers of
organisations of any size who are interested in becoming more familiar with Cloud
concepts, key considerations and other important factors. The book will be of
interest to those business, public sector and IT leaders that are considering or
planning to migrate parts of their business processes and/or existing IT solutions
into the Cloud.
The planned approach is to limit the depth of detail covered in the individual
sections so that each topic explained will be focused on business and IT leaders, and
based on a concise writing style over a limited number of pages per section. The
new book will be readable and relevant to all countries, and thus focus on general
aspects, and not on country-specific issues, rules or laws, although they may be
mentioned where there are significant variations across borders. This will provide
"
non-IT specialists" an entry level understanding into the topic, while at the same
time covering all important aspects. It will be easy to read and offer practical value
to the business executive, business manager and IT leadership target audience.
PARTNER MODEL
For the new Global Edition we are seeking a small number of Partner companies to
work with our team. Each Partner company would be able to provide a sponsoring
oversight person that could be interviewed by our team so they can be refernced in
the book, for example as part of a relevant case study for your organization.
Our planned approach is to develop the content for the second edition of the book,
with the addition of case studies from a few Partner companies that we would help
integrate into the style of the book.
As part of this project Partners would receive a pre-agreed number of copies of the
hardback book.
